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[Sustainability Talks] How To Build An ESG Centric Brand

2024年1月25日 18:30 ~ 2024年1月25日 21:00

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    About this event

    Sustainability Talks is a monthly English language evening event to for Shanghai's sustainability community.


    At our first event of 2024, Aileen Wei, founder of ESG centric toiletries brand SAFONE, will share how she built a truly sustainable brand in all aspects including ingredients, packaging, logistics, branding and even in-shop furniture! 


    Learn how she created SAFONE’s flagship solid shampoo and bodywash product that helps reduce plastic and water usage, and it's unique zero waste no–water production process.


    Despite only being 4 years old, SAFONE is already sold at major retailers including Giftopia, Kerry Center, CapitaLand and Livat, and has partnered with brands like Tim Hortons, ASICS, U♾xcoffee, and has been covered by media outlets like ELLE, Rayli, Ceci, Lohas! 


    About Sustainability Talks

    We welcome anyone interested in sustainability, whether it's related to your work or a personal value, and trust you'll find like minded friends and potential work partners at our events. See you there and stay green! 


    Organiser

    Sustainability Talks is brought to you by GenNow Comms which helps change making brands communicate their impact.


    Sponsors

    The event space is sponsored by Giftopia and their eco-friendly spaces which encourage sustainable gifting practises. Giftopia is part of the Chongbang Real Estate Group and intertwines Shanghai culture and sustainable development to create landmarks of fashion, retail, art, and community, to empower impactful brands and change seeking consumers. 



     

    Format: Speaker sharing followed by Q&A and networking time


    Time: 6:30pm-9pm


    Address: Giftopia, Floor 2, Building 6, The Inlet, 989 Sichuan Bei Lu, Hongkou, Shanghai (North Sichuan Metro Station exit 3)


    Price: Regular 150rmb, Early bird 100rmb, 50rmb for students


    Number of guests: 30-50


    Audience demographic: Interested in sustainability, corporate ESG compliance, entrepreneurs, students

     

    Agenda

    6:30 Sign in & Social

    7:00 Lecture

    7:30 Moderator questions

    7:45 Audience questions

    8:15 Free social

    9:00 Close doors

     

    Note: free snacks and drinks will be provided

     

    本次活动介绍

    今年的第一场可持续会谈将在1月25日正式上线!这是一个英语分享会谈,每月一次为上海可持续发展社区提供学习和交流的场所。


    我们的首次活动邀请到了SAFONE创始人Aileen艾琳,她将分享她如何在原料、包装、供应商、物流,甚至店内家具设置等环节实现可持续,打造出这个以ESG为核心理念的个人洗护品牌。

    成立短短4年,SAFONE已经上线礼坊Giftopia、Kerry Center、CapitaLand和Livat等主要零售商店,与Tim Hortons、ASICS、U♾xcoffee等品牌合作,并荣登ELLE、瑞丽伊人风尚、Ceci、Lohas 等媒体。


    在本次活动中,您将了解SAFONE的固体洗护产品如何帮助减少塑料和水的使用,以及它独特的零浪费无水生产过程。


    关于可持续会谈

    我们欢迎任何对可持续发展感兴趣的人,无论是关乎您的工作还是与个人价值,我们相信您会在我们的活动中找到志同道合的朋友和潜在的工作伙伴。保持绿色,期待与您相见!


    主办方

    可持续发展会谈由GenNow Communications举办,我们致力于帮助负责任的品牌向世界传递影响力。


    赞助方

    感谢礼坊Giftopia和地球You好礼计划友情赞助活动场地。礼坊作为崇邦集团四大品牌之一,从海派文化特色标杆项目-“今潮8弄”作为起点,以可持续发展为理念,集时尚零售、艺品展销、社交活动于一体的创想空间,为品牌进行赋能的同时,给消费者提供全方位沉浸式的购物体验。地球You好礼则是在礼坊「以礼传情」的基础上,建立「可持续」选品理念,聚集永续能量及「地球友好物」的空间。


    活动形式:1位主讲者发言,然后是问答和交流环节

    时间:18:30-21:00

    门票:标准票150RMB/位,早鸟票100RMB/位,学生票50RMB/位

    活动人数:30-50人

    适合人群:对可持续发展、企业ESG合规经营感兴趣的企业家、企业管理者、学生

     

    活动流程

    18:30 签到和自由交流

    19:00 讲座开始

    19:30 主持人提问

    19:45 观众提问

    20:15 免费茶点和自由交流

    21:00 活动清场

     

    注:现场将提供免费茶点


    活动嘉宾

    嘉宾头像

    Aileen Wei

    Founder of Safone

    Safone

    嘉宾头像

    Lucien Pang

    Moderator

    Sustainability Talks


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